Pride Fowler Industries, Inc
Pride Fowler Industries, Inc, a company known for innovation and not imitation, has created a line of high quality optics that is revolutionary in the field of shooting. Since 2004, with the advent of the RR-22-1 (3-9x32mm) and the RR-22-2 (3-9x32mm), PFI perfected and patented the ballistic reticle and developed the use of the reticle into a full line of powerful optics.
With John Pride and Mickey Fowler at the helm, two very proficient shooters that have won the Bianchi Cup 8 times between them, the Rapid Reticle family of scopes grew with an optic for almost every type of scenario or situation. The ballistic reticle was perfected as it is integral to the company’s concept of producing the best optics in the world.
The military inspired the RR-900, RR-800, and RR-CQLR series for long range shooting with the .223 Remington (5.56 NATO) and the .308 Winchester (7.62 NATO). Hunters and sportsmen alike can utilize the RR-600 series for a variety of ammunition. The line includes a series for .22 LR, Magnum, 17HMR, and even pistol scopes for the .44 Magnum and .500 S&W. Additionally, the line of reflex red-dot optics developed by PFI is the most innovative on the market which includes the SOPS-Compact that is so versatile, it can be used as a primary sight or tandem on a long range optic.
Militaries, law enforcement teams, and sportsmen all over the world depend on PFI products to perform. There is no margin for error as lives depend on these optics. This is why each scope is made of the toughest materials and is thoroughly tested again and again to ensure quality. Many scope companies have produced hold-over type reticles, including mil-dot and ballistic, none have offered one that is so simple to operate for all users from novice to expert. The Rapid Reticle line of optics are offered with magnification in both fixed and variable power and the Spec Ops Red-Dot models are designed by shooters for shooters.